GLVAR Campaign Urges REALTORS® to Boost Local Economy
For Immediate Release:
The Greater Las Vegas Association of REALTORS® (GLVAR) has launched a campaign called “One Step to Recovery” to urge its more than 11,000 local members to make at least one additional purchase per month to help the local economy.
The campaign was suggested by GLVAR President Kolleen Kelley, who took office Jan. 1 and will lead Southern Nevada’s largest professional organization in 2012.
“We know that many of our friends, neighbors and local businesses continue to struggle through what has been a painful period in our local economy,” Kelley said. “As local REALTORS®, we want to be part of the solution. We need to band together and do what we can to help local people and businesses, especially in tough times.”
Kelley is encouraging GLVAR members and others to participate, even if they make just one small purchase every month that they had previously put off due to economic conditions.
“If we all just make more one discretionary purchase every month, it will help get our economy moving,” she said. “Go to a movie. Go out to dinner one more time each month. Take your pet to the groomer. If we can add at least 11,000 purchases to the local economy each month, we’ll help generate local jobs and boost consumer confidence. It has to start somewhere.”
GLVAR has launched a Facebook page to help promote the campaign at www.facebook.com/pages/One-Step-to-Recovery/205102659581037?sk=wall. It is also promoting the program through its website, its magazine, its meetings and via e-mail, messages on its Multiple Listing Service and when its members speak to other local groups.
About the Company:
GLVAR was founded in 1947 and provides its nearly 11,500 local members with education, training and political representation. The local representative of the National Association of REALTORS®, GLVAR is the largest professional organization in Southern Nevada. Each GLVAR member receives the highest level of professional training and must abide by a strict code of ethics. For more information, visit www.lasvegasrealtor.com.